Posts Tagged ‘affiliate’

Launch: The largest advertising network in sports, for active athletes

Thursday, December 8th, 2011

Hi, this is your friends at Traveas again, back with some really exciting stuff. This time in sports.

You see, we´re now launching the largest advertising network for sports, in Sweden. During 2012 we will make approx 40 million sport connected email send outs. Our advertising network is specialized not only in communicating via email, but via transaction driven email send outs . This means that we send an email in the aftermath of a transaction, a booking being made or an event taking place.

For instance, we send more than 10 million email send outs to active golfers, on their way to the golf course. Imagine the power if you sell golf balls…

A new media channel is born. To get an even better understanding of how it works, check out this short video:

traveas-sports-advertising-network2

Launching in 2012, the largest Sports vertical for active athletes. Besides golf, we´ll do the same for football, ice hockey, basketball and floorball.

So, if you sell stuff for active athletes you´ve definately come to the right place.

Please do not hesitate to contact us for any question or to learn more about how you can become an advertiser.

Cheers!

/ Jack and the Traveas team

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Scanworld goes for enriched booking confirmations

Thursday, February 3rd, 2011

Hi, back again with more good news.

If you remember, first out to sign a contract for our Email Composer was BIG Travel, Doodle and Flygpoolen.

Next out is Scanworld, one of the largest privately held business travel agencies in Sweden.

scanworld1

This means that all Scanworld clients will receive enriched booking confirmations from Traveas, based upon our concept Email Composer. Besides the pure facts about a trip, such as flight times, terminal information, booking confirmations etc, the enriched booking confirmations contains other valuable information such as:

  • Weather forecast and exchange rates for the destination
  • Social media connections
  • Alternative ways to get to and from the airport
  • Destination guides
  • Other local and relevant information such as tickets to concerts and sports events
  • Restaurant table bookings

All this information is profitable, and all revenues that the booking confirmations generates is shared back to Scanworld.

This means that all Scanworld travellers can access the most relevant information about their trip, and at the same time Scanworld can drive totally new revenue streams, that they never would get themselves.

To learn more about Email Composer click here, and to read more about the cooperation, see our Press room:

Once again, we wish the Scanworld team more than welcome to Traveas.

We will be back with more news later on, so bye for now, cheers!

/ Jack

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A brand new media channel is born

Thursday, February 3rd, 2011

A while ago we presented some very special and for us groundbreaking news, our agreement with the Swedish Golf Associtiation (SGF).

SGF is the central organization behind all official golf clubs and golfers in Sweden, approx 500 golf clubs and half a million active golf players.

Each time a golfer books a start time for a round of golf, or is a part of a booking that someone else does, a booking confirmation is sent to the golfer via email.

From this year (2011) and forward, these email confirmations will look different. Instead of just being facts about a start time, printed in plain text, the email sendouts will be enriched, using our platform Email Composer.

Email composer will not only send out a nicely designed html-version of the confirmation, it will also contain lots of other local information, relevant to a golfer. Examples of information that Traveas will enriche the email with is:

  • A map and directions to the golfcourse
  • Tips of places to eat at or stay over night
  • Great offers for golf equipment, such as golf balls, shoes, clubs etc

Just to mention a few things.

sgf-m-karta

During 2011 approximately 15 000 0000 transaction emails of such kind will be sent, all based on the unique information of:

  • Who´s playing
  • When he´s playing
  • Where he´s playing

This makes us become the largest and most accurate golf media in Sweden. The email sendouts are planned to be launched as the golf season 2011 kicks of later on this spring.

For more information about the cooperation, please check our Press room here:

Cheers!

/ Jack

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